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Brand and category performance 

The overview tab of your health pages gives you a real-time look at category and brand performance across a range of key metrics, so you can quickly see what's working and where you may need to take action.

On the Overview tab you can now view:

  • Performance across key metrics like total profit, dollar amount sold, average margin, units sold, units in stock, predicted days on hand, inventory cost, and aged inventory.
  • The top-performing brands within each category when you're viewing a category.
  • The top-performing categories for each brand when you're viewing a brand.

This makes it easy to answer questions like "which brands are driving this category?" and "which categories is this brand strongest in?" at a glance.


inventory-health-brand-performance-by-category

Available data:

  • % Share of profit
     
  • Margin %
     
  • Est profit last 30 days
     
  • % Share of aged inventory
     
  • Aged inventory 
  • Predicted days on hand
     
  • % Share of discount $
     
  • Discount $
     
  • % Share of dollars sol
  •  Dollars sold
  • % Share of units sold
  • Units sold

How to view 

  • Open the Inventory health tab in Happy Buyers.
  • Set your view to Stores, Categories, or Brands.
  • Click any store, category, or brand to open its detail view.
  • View the Overview tab for a real-time, 30-day lookback snapshot of performance and top performers.
  • Switch to the Trends tab for the weekly and monthly stats over time.

 

New-Feature-Brand-Performance-Category-Gif

 

 

Note on the Brand health pages:

When you're looking at a brand, the "% share of" is the breakdown for that specific brand, not the whole category.

For example, a Jeeter brand page would be interpreted as:

  • 51% of Jeeter profit comes from their prerolls

  • 61% of Jeeter aged inventory comes from their vape products.